Senior Ad Operations Manager

Location: Los Angeles, CA

Department: Idea Production

Type: Full Time

Min. Experience: Mid Level

The Team One C.O.R.E.

C = Collaborative

Builds and sustains strong, genuine relationships with people of all levels and takes positive steps to extend network and cultivate connections. 

O = Optimism

Is utterly reliable, always delivering on promises and maintains the highest standards of honesty and integrity.

R = Results-Driven

Acts strategically to exceed goals and has the ability to adapt to changes in process and execution. 

E = Entrepreneurial

Constantly looking for and identifying actionable and thought provoking opportunities for the company and executing them.

 

GENERAL SUMMARY

The Senior Ad Operations Manager (SAOM) oversees all aspects of digital ad campaign management. This individual should be able to work independently and manage multiple priorities including:  Ad trafficking, QA, delivery and reporting.   Strong leadership and team building skills are required, as the SAOM is responsible for effectively managing the performance and development of the Digital Ad Ops team.  In addition he/she will build and maintain collaborative working relationships with internal Media, Digital Production, Account, and Project Management groups, along with third party ad servers, and rich media vendors.  The SAOM spearheads the creation and implementation of operational procedure and best practices, across multiple teams, when on-boarding new digital clients.  In addition to having a deep working knowledge of current ad ops tools, the ideal candidate is passionate about new and emerging technologies as they relate to digital ad operations.


Day to Day:

  • Act as liaison with other departments on new initiatives as related to Ad Operations.
  • Investigate and resolve delivery/performance issues.
  • Support video, display and mobile ad serving solutions including tagging and targeting inventory, as well as advertising specs and guidelines.
  • Create, develop and maintain Advertising Operations processes, best practices, and training documentation.
  • Ensures procedures are adhered to, and addresses any problems or proposed changes.
  • Consult on ad technology projects.
  • Conduct performance reviews to encourage, motivate and improve staff performance.

 

Experience:

  • 3+ years of online trafficking and management.
  • DFA/DCM and rich media experience (familiarity with DoubleClick Planning a plus).
  • Familiarity with tag management systems (i.e., Ensighten, Google Tag Manager, etc.) and data management platforms (i.e., BlueKai).
  • Strong understanding of online ad serving, rich media and best practices.
  • Working knowledge of HTML, Flash, tag types, video ad serving, dynamic ads, and browser-based debugging tools (i.e., Fiddler).
  • Experience using 3rd party vendors like DoubleClick Studio, Innovid, PointRoll, etc…
  • Ability to analyze, modify, and troubleshoot most ad types.
  • Strong analytical, strategic and creative problem solving skills.
  • Proficiency in DCM, Microsoft Office, Internet, etc.

Education: A bachelor’s degree is preferred.

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