Lexus Community Manager ( Dallas, Texas )

Location: Dallas, TX

Department: Idea Management

Type: Full Time

Min. Experience: Mid Level

The Team One C.O.R.E.

C = Collaborative

Builds and sustains strong, genuine relationships with people of all levels and takes positive steps to extend network and cultivate connections. 

O = Optimism

Is utterly reliable, always delivering on promises and maintains the highest standards of honesty and integrity.

R = Results-Driven

Acts strategically to exceed goals and has the ability to adapt to changes in process and execution. 

E = Entrepreneurial

Constantly looking for and identifying actionable and thought provoking opportunities for the company and executing them.

The Team One TX / LA Paradigm:

Dallas Team members are: top performers, respected by client and staff, experts at relationship management, superior connectors with excellent listening, interpretation + communication skills, flexible, resilient, self + socially aware, positive, impeccable with their word + they understand their strengths and weaknesses in addition to possessing very high Emotional Quotients.

We will ensure that Dallas and LA offices are seen as one company, both dedicated to Lexus and LDA success with the highest level of service, commitment and seamless integration.

GENERAL SUMMARY

The Community Manager will execute day-to-day operations across Lexus social media channels to drive engagement on behalf of the brand. The ideal candidate is both creative and analytical, has experience connecting with current and future customers and a passion for identifying and investigating new opportunities in the ever-changing social media space. The Community Manager is a steward of the client’s business needs, interfaces with the client on a daily basis and must be articulate, polished, possess good judgment, have in-depth knowledge about the client’s business and show enthusiasm for the work. Attention to detail, ability to multi-task and accuracy are a must. Previous community management experience and expertise required. A big plus: automotive experience.

 

­­­Day to Day:

Client Management

  • Regularly spend time embedded onsite with the client team; develop a deep understanding of client’s business and products and provide support for timely social media requests and opportunities.
  • Build rapport and credibility with client to comfortably engage in frequent client contact, both with and without other account team members present.
  • Actively stay up to date on social media related trends and recommend ways to apply new innovations to the client’s business.
  • Work with account team to prepare materials for client presentations.

Content Planning & Channel Management

  • Collaborate across multiple client and agency teams (in multiple locations) to understand organizational priorities and recommend upcoming content opportunities.
  • Manage editorial calendar and content publishing across Lexus social media channels.
  • Collaborate with Copywriters and Art Directors in the creation of content optimized for social media channels.
  • Professionally field and reply to questions asked of the brand across its social media channels.
  • Proactively seek out and act on engagement opportunities with Lexus fans and followers.
  • Monitor engagement metrics and analytics for all of Lexus’ social channels; proactively recommend optimizations based on results.
  • Execute programs through social channels, including event attendance, live tweeting, posting, photo/video uploading, etc. on behalf of Lexus.

 

Experience:  Minimum 3-4 years of experience in community management and/or relevant communications role(s), with social media experience managing communities for high-profile brands preferred.

Education: A bachelor’s degree is preferred.

Skills and Abilities: This person must be highly organized, with a charismatic and varied communication style. A motivated thinker that is pro-active and confident, understands and engages with social and mobile platforms and works well with a team.  This individual will possess both an understanding of online consumer behaviors, along with multiple engagement and tracking methods. Other skills include but are not limited to:

  • A superb and flawless writer
  • Have a relentless curiosity about consumers and human relationships
  • Be both a good listener and an able and inspiring communicator
  • Ability to interpret data both quantitative and qualitative
  • Have a balance of creative and analytical thinking
  • Highest fluency in all social media channels, including but not limited to: Facebook, Instagram, Twitter, YouTube, Snapchat, Tumblr, Pinterest and others.
  • Able to work extended hours, including weekends, as required
  • Ability to use good judgment when making business decisions and performing tasks
  • Attention-to-detail; demonstrates a high degree of accuracy
  • Excellent organization and time management skills; ability to prioritize workload and multi-task
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